Boxing and MMA are the fastest-growing sports in the world among Gen Z and millennial audiences.
From the UFC breaking every US arena sales record to Tyson Fury breaking the ticket record at Wembley Stadium, the momentum is undeniable. New British boxers like Ben Whittaker have gained 3 million Instagram followers in a year, and Savannah Marshall has become the first female athlete in history to headline three UK arenas. Additionally, the huge boom in YouTube content has helped create a 24-hour news cycle around the sport, leading to unprecedented growth.
Forbes - “Boxing is attracting fans at a higher rate in the U.S. than any other sport while also capturing a younger fan base, according to recent poll data.”
The data
According to a report from TechSci Research, the global combat sports market has experienced significant expansion on the backdrop of rising global interest in fitness, coupled with the widespread adoption of combat sports as a means of physical exercise as consumers increasingly recognize the health benefits and mental discipline associated with these activities.
Going forward, the market is set to experience robust growth, growing from $8.7 billion in 2023 to about $13 billion by 2029, representing a CAGR of 6.5%.
GROWTH, GROWTH, growth!
Our athletes represent the best values possible - Perseverance, dedication, discipline, hard work, focus, intelligence, resilience, and most importantly winning, which is why sports partnerships are the best for any company to take part in.
Our partners have a fantastic social media presence in addition to global television deals. This means we can get your brand into places others can not.
We have a range of partners to suit different budgets from global superstars, who work with Hugo Boss & Land Rover to the next generation of world beaters who can work with more localized budgets.
So whether you want to build awareness, sell products, give knowledge to your community, make your social media more engaging, or take over the world, we can find the right fit for you. We also offer additional services just drop us an email at Ranen.Ekubia@midnightonthepier.co.uk
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